Tatik Melinda Tallulembang, Selfina Pare, Jarot Budiasto, Dony Novaliendry, Rahmat Fadillah, Ihsanul Insan Aljundi
Introduction: the rising demand for large red chili (Capsicum annuum L.) driven by high market prices and culinary significance has encouraged cultivation efforts. However, inadequate farming knowledge creates challenges for both growers and consumers, necessitating innovative educational approaches. Objective: this study aimed to develop and evaluate an Android-based Augmented Reality (AR) application for educating users on proper large red chili cultivation techniques, and assess its effectiveness in enhancing agricultural knowledge transfer. Method: the research employed the Multimedia Development Life Cycle (MDLC) methodology, utilizing Unity and Vuforia platforms to create an interactive AR application. The application used smartphone cameras to scan tag cards that triggered educational videos providing step-by-step cultivation guidance. A structured questionnaire survey was conducted with 20 respondents using purposive sampling to evaluate application usability and effectiveness across seven criteria using a 5-point Likert scale. Results: the AR application achieved an overall satisfaction score of 89 % (623 out of 700 points), with the highest criterion scoring 93 % and the lowest 79 %. User feedback indicated the application was useful and informative for learning chili cultivation practices. The AR functionality performed effectively even when tag cards were partially obscured (up to 50 % coverage), demonstrating robust technical performance under varying conditions. Conclusions: the AR-based application proved to be an effective educational tool for chili cultivation, successfully bridging knowledge gaps in agricultural practices. The high user satisfaction rates and positive feedback support the practical application of AR technology in agricultural education, offering an accessible and engaging method for learning essential cultivation techniques. © 2025, AG Editor (Argentina). All rights reserved.
Universitas Musamus, Department of Information System, Merauke, Indonesia; Universitas Negeri Padang, Department of Electronic Engineering, Padang, Indonesia
