Abror Abror, Yunia Wardi, Okki Trinanda, Dina Patrisia
The research aimed at finding out the relationship between Halal tourism, religiosity, customer engagement, and tourist’s satisfaction. The population of the study were Muslim tourists who visited West Sumatra, Indonesia. The data were 450 respondents, but only 393 were useable responses. It is found that Halal tourism and customer engagement have significant impacts on the tourist’s satisfaction. Religiosity is a significant moderating variable on this relationship. Thus, this study gives some contribution to tourism sector especially on Halal tourism, religiosity, and customer satisfaction. © 2019, © 2019 Asia Pacific Tourism Association.
Faculty of Economics, Universitas Negeri Padang-Indonesia, Padang, Indonesia
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